In the year 2019, you can find new and improved digital marketing strategies being implemented so that brands can have an effective outreach towards their customers. Here is a look at the top digital marketing tactics and trends in this year: • Digital marketers will move more towards making use of social influencers and TV […]
Read More
How is social media marketing influencing brand engagement?
Every business organization yearns to retain their old customers while generate new ones on a regular basis. This is something that can only be achieved by focusing on brand engagement. When brand engagement is heightened, it can lead to excellent audience participation. The brand of a company is not merely it its name and logo […]
Read More
How to make Google use your page for featured snippets?
What is a featured snippet? A featured snippet is usually shown in a special box at the top of the search page which contains the most relevant answer to the users query with a link to the page, the page title and URL. We do have an option to opt out of this featured snippet, […]
Read MoreA Glimpse Of Email Marketing
Email Marketing is a highly targeted marketing technique where a digital marketing institute or digital marketing analyst sends a commercial message directly to the prospective or current customer via emails. The content of the mail may vary from maintaining relations to making sales. E-mails are sent to email lists that are either procured organically or are […]
Read MoreUnderstanding Branding Techniques
The boom in internet usage and access of a larger population to smart phones and other personal devices has lead to a drastic increase in the time we spend online. The internet has become a primary source of our information, interaction, engagement and more. This essentially means that brands now have many more direct contact […]
Read More
What Is Email Marketing?
Email marketing is a method of direct marketing that uses electronic mail as a means of communicating messages. Any variation of customer relationship enhancing email with the purpose of maintaining customer loyalty and procuring repeat business or those with the intention of acquiring new customers or convincing them to purchase a product falls under this […]
Read More
Future of Online Marketing
Future of online digital marketing looks quite promising. Everyone wants to market their products and services through the digital media to increase their reach. Day by day, the amount of internet users is increasing, and hence it’s a great idea to capitalize this medium of marketing. There has been an increase in online marketing courses […]
Read More
SEO As A Career
Search Engine Optimization is a booming industry and has gained popularity as the next big career path globally. SEO is the science of optimizing a website to improve visibility and ranking, when searched by search engines like Google, Yahoo and Bing. SEO has direct impact on scaling up sales of a completely online business like […]
Read More
SEO Tools
Understanding SEO Tools Having an attractive and user friendly website will do you any good only if it’s visible and easily accessible for someone looking for you or something similar to what you are offering, online. This is achieved through Search Engine Optimization. SEO requires a ton of activities and keeping track of them efficiently […]
Read More
What is internet marketing and How it works
What Is Internet Marketing Internet marketing is a term loosely used for digital marketing. However, the truth is, internet marketing is only a subset of digital marketing. While digital marketing is an umbrella term that covers all marketing techniques using digital channel or media like the internet, mobiles, web TV and Radio, internet marketing only […]
Read More