One of the most ingenious things to be implemented by websites by 2020 is that they will conduct their sessions without a screen. You will ask how is this possible. The answer lies in the use of voice-only search which enables users to search the internet without having to scroll through sits on their Smartphones, laptops or desktops.
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The essence of voice search is that users of a device just have to speak into it. There is no need to spend time and effort typing out keywords which can take time.
By using speech recognition technology, the device is able to understand what the user is saying with high accuracy and it can deliver results orally for the same. Some interesting examples of implementation of voice search include Google Assistant, Microsoft Cortana, Amazon Alexa.So how can voice search enhance your SEO rankings? When an individual is making a search using voice and your site comes up in the top ten searches, you get more traffic.
However, to get to this point with voice search you need to implement a couple of steps. It is vital to implement techniques by which your site loads quickly and make use of long-tail keyword in your content as they are similar to the way people speak when making a search. Wherever there is a long piece of important content include a snippet of it as it is easily picked up by Google in searches. By making use of bullet points, lists and h-tags, you are making it easy for the search engines to find, read and display your content for a voice search listing.
Enroll into a well-known digital marketing course in Cochin or a certified digital marketing course in Ernakulam to become adept in this form of marketing. Through such courses, you will learn basic and advanced techniques that will help you confidently carry out marketing campaigns for top brands.